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Season 4

Episode 45: “The flavor of a typeface”: a conversation with Jim Hood

topic: Typography

Wednesday, July 3, 2024   #111

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tryptic for Ehrhardt typeface showing upper and lower letters

Jim Hood, a graphic designer experienced in naming and brand development, typography, communication, and environmental graphics joins the podcast to talk about typography. One important thing we learned is that it was his class in the 90s that developed the standard for the typeface pictogram on Wikipedia. We discuss this, and many, many typefaces. Jim Hood came to my (Jim I) office, so the microphone drifts a little bit. I (Jim I) did my best to fix it after the fact. Adding all typographical references to our website: is Jim Hood's website.